Maximize Conversions With These Call-to-Action Phrases


The call-to-action (CTA) button is vital for your website or landing page. The primary purpose of a CTA is to optimize the conversion rate.

Think of it as the magical door to the next step of your sales funnel. Your customers must click on your CTA button to get one step closer to buying.

It’s tempting to use generic copy such as ‘submit’ or ‘click here’ on the button and call it a day, but it’s important that your CTA phrase makes sense for what you’re offering.

This article looks at some tried-and-tested, conversion-boosting CTA phrases that get you the results you want.